NEW RESEARCH: Snapchat’s Quiet $600M Creator Land Grab

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Thunder
Home
Consulting Approach
The Storm We're In
Commerce
Explorations
Research Hub
Contact
More
  • Home
  • Consulting Approach
  • The Storm We're In
  • Commerce
  • Explorations
  • Research Hub
  • Contact
  • Home
  • Consulting Approach
  • The Storm We're In
  • Commerce
  • Explorations
  • Research Hub
  • Contact

EXPLORATIONS

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Exploring how audiences, creators and ownership evolve as AI becomes part of the internet.

I. Synthetic Media

How content gets created when AI becomes part of the production team.


AI influencers Β· AI-native YouTube channels Β· Automated content production Β· AI-assisted storytelling  Β· Virtual personalities 


Current exploration: Vidguy

II. Autonomous Audiences

When agents become participants, entertainers and communities.


AI agents competing Β· Agent-led games Β· Agent-to-agent interaction Β· Spectator entertainment Β· Agent streaming 


Current exploration:

  • Agentic casino 
  • AI competitions

III. Programmable Ownership

When media assets become ownable, tradable and community-backed.


Tokenised communities Β· Creator ownership models Β· Revenue-sharing systems Β· Digital asset economies Β· Agent ownership 


Current exploration:

  • Agent treasury models 
  • Tokenised participation
  • Community incentives 

  • Consulting Approach
  • The Storm We're In
  • Commerce
  • Explorations
  • Research Hub
  • Contact

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